Fullmer Construction was primarily known for their construction of tilt-up buildings, and wanted to expand on their recognition to include their other services such as tenant improvements and infrastructure. In addition to a complete layout redesign, they wanted an engaging and structured way to display a variety of information on their site, including a vast catalog of case studies in over a dozen categories. The case studies needed to display images, text, videos and other supplemental documents. Fullmer relied on Blink to organize all their content to ensure it was displayed in the correct locations on the site. Blink Development also trained staff members to update the website so that the content is always fresh.
Tool Alliance
A project we completed for David Povich at Tool Alliance. They specialize in the design, manufacturing, and supply of a wide range of solid carbide tools. ToolAlliance.com was designed to showcase the 4 brands that make up the Tool Alliance family: Ultra Tool, Mil-Tec, RoundTool, and Tungsten Toolworks. Not only do they offer a wide range of tungsten carbide tools, but they are also leaders in the technology of their industry. The specialize in the PVD hard coatings, polished cutting edges, shrink fit ready shanks and much more. Aside from ToolAlliance.com, Blink Development has also developed many of the other websites within the Tool Alliance family.
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Blink Development allows my company to efficiently communicate the value-added features of our products and project an accurate image to our customer base of who we are and what we do. For decades my industry was wholly dependent upon printed catalogs. Blink has helped us to successfully translate our printed culture to the web, and we've been able to incorporate all the latest programming tools to offer outstanding features that increase profitability for us and our customer. Ideas can go from meeting to screen very quickly, and dealing directly with the owners / operators of Blink brings a high degree of accountability and response. Tool Alliance looks forward to building our e-business further utilizing our strategic relationship with Blink Development for years to come.
- David Povich, Owner
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In May 2011, Blink Development began crafting Splitends' new website. The new site was designed to showcase the Costa Mesa Hair Salon, as well as to give the Splitends Stylists a straightforward process to keep the site up-to-date. This was accomplished by providing a Content Management System that enabled the stylists to update their profiles, image galleries, company blog, social widgets, and more. When the site was complete we held a one-time training session with the owner, Chris Hall, and his team of stylists. Since then, they have continually added fresh content to the site, giving visitors more and more reasons to return.
Blink Development has also been responsible for managing a digital marketing campaign for Splitends since the launch of the site. The marketing campaign has included designing banner advertisements, creating SEO keyword pages, managing page rankings, managing a Google AdWords campaign, email marketing, social media deployments, and more. The first few months have shown good results and we will continue to improve the value of Splitends.com.
